Published in 2021, when Impact Investing was primarily discussed as an ESG category and sustainability label.
The book takes a different view: Impact Investing is not an asset class, but an attitude – the willingness to bring in responsibility before impact becomes measurable, and to carry impact before it can be evaluated.
At the center is the interplay of responsibility, time, organization, and ownership – where decisions are irreversible, where simple optimization logic no longer works, and where long-term structures must emerge.
Impact Investing as a label has largely lost meaning. But the transitions described in the book have intensified: through AI, through growing organizational complexity, through changed ownership and decision-making logic.
The question is no longer “impact or not”, but: Who carries responsibility when technology shifts control?
My writing on stefanfritz.com builds on these ideas – from entrepreneurial practice.
Hardcover edition: 24.95 euros
eBook: 21.99 euros
Audiobook: 14.99 euros
